Amersfoort / Food & sustainability
The city of Amersfoort is active on two integrated fields of interest: development of strong and independent communities, and stimulation of sustainable food in the city and the region. The municipality of Amersfoort stated that the three central values of the city-administration are ‘community involvement‘, ‘decisive’, and ‘sustainability’;
Local groups have established a broad programme of activities in 2011 around local and sustainable food, supported by grants of the central government, that were very successful; then the Amersfoort Region was appointed the Dutch ‘Capital of Taste 2012’ and many activities continued under that banner.
Growing
Amersfoort is surrounded in the North and East by a rural area: North (Eemland), mainly Dairy farming; in East (Gelderse Vallei,), a mix of intensive pig and poultry farms, dairy farming and (Flevopolder) large scale arable farming; in South-West (de Kromme Rijn area), fruit production.
The municipalities at the East of Amersfoort united to form a Food-Valley, with the international knowledge centre of Wageningen University as flagship.
Most food growing activities are situated outside the city. In Amersfoort, 180 jobs are recorded in agriculture and fishing for 92 related companies and farms. In the city and its direct outskirts, some small allotment garden areas are contributing to the food supply. 58% of the housing stock is privately owned and 66% of housing have private ground/gardens but these are not highlighted as urban food production opportunities.
Delivering
Most of the food consumed in Amersfoort is distributed via large supermarket chains. The HORECA sector is well developed with 392 companies registered as hotel, restaurants or cafés employing 1570 persons but most of them are supplied by large catering and professional companies.

Public procurement of sustainable food in public canteens is at the very beginning with only the town hall canteen serving as a pilot.

| Landwinkel | Landwinkel is a national organization supporting farmers in opening shops at the farm gate. Landwinkel works as a co-operative, pooling products from local farms so that each outlet offers not only its own products but all the products from the local network. Landwinkel also provides commercial and merchandizing support (i.e. brand, packaging, shop design, information and advertisement material…) greatly facilitating farmers’ access to having their own shop.
| VoedselKollektief Koppelpoort | VoedselKollektief Koppelpoort food collective has around 120 members. Members can order vegetables and fruits every Tuesday that the collective buys from local farmers. Members pick up their order every Thursday. All members help by doing some tasks.
There is a Community Supported Agriculture initiative with 50 members (Het Derde Erf).

Enjoying
Trends in the population relating to food reported by national monitoring are mainly related to healthy and convenient food though awareness about sustainability aspects is gaining ground. The small share of the population engaged in local sustainable food is very active but limited at the niche level for the moment.
The city of Amersfoort is leveraging on enjoying food as a strategy to raise interest of the population in food and increase food quality expectations both in terms of taste and sustainability.
Two special food related project stand out as evidence of this strategy: Echt Eten in de Eemstad with a farmers’ market established since 2011 and Hoofdstad van de Smaak 2012. These initiatives have a positive effect in terms of awareness raising of the city population even if they mostly involve a small share of the population, notably foodies and environmentally-concerned people.
